October 17, 2025

Explore the World’s Largest LEGO® Store Pitt Street Mall, Sydney

The World’s Largest LEGO® Store is located in the heart of the CBD, on Pitt Street Mall, Sydney.

We’re thrilled to unveil captivating drone footage that showcases the full scale of this expansive two-level, 900sqm flagship store, offering LEGO fans a truly unforgettable experience.

🎥 Watch the Drone footage: Experience a bird’s-eye view of the World's Largest LEGO Store, which makes the ultimate destination! A space designed to inspire creativity, imagination, and play for builders of all ages.

A Global LEGO® Landmark in the Heart of Sydney

Located in the vibrant Pitt Street Mall, the Sydney LEGO Store is a global retail destination for fans and families from around the world. The new drone footage highlights the expansive two-story layout, bringing to life every immersive corner - from the interactive displays to the towering brick-built landmarks that celebrate Australia’s icons.

This flagship location redefines what it means to shop new and exclusive LEGO sets, merging digital and physical experiences to create a world-class retail environment unlike any other.

Iconic Sydney LEGO® Builds

Step inside and you’ll discover spectacular, custom-built LEGO models inspired by Sydney’s most recognisable landmarks, including:

The Sydney Harbour Bridge - a large-scale brick masterpiece celebrating one of Australia’s most famous structures comprising of 728,964 bricks.

The Eucalyptus Tree - a stunning LEGO® sculpture inspired by Australian flora and native wildlife featuring 183,394 bricks.

Sydney Opera House - a large mosaic of an iconic Sydney landmark consisting of 303,719 bricks.

Manly Ferry - a life size brick model of the iconic Manly Ferry - the ferry has been operating since 1855 and is a "must do" for visitors showcasing 182,095 bricks.

First in the Southern Hemisphere: The LEGO® Minifigure Factory

This Sydney flagship also houses the first-ever LEGO® Minifigure Factory in the Southern Hemisphere — an exclusive experience where you can customise and print your very own LEGO® Minifigure!

Choose from a range of designs, accessories, and fun prints to create a one-of-a-kind collectible. It’s a must-do experience for any LEGO fan visiting Sydney.

More Than a Store — It’s an Experience

The Pitt Street LEGO Store isn’t just a retail destination - it’s an immersive world of creativity, designed to inspire builders of all ages.

From interactive play zones and exclusive product ranges to unique photo opportunities, every corner is crafted to celebrate the joy of building. This flagship location continues to redefine retail engagement, combining technology, storytelling, and imagination to create something truly special.