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WA’s first LEGO® store is coming to Perth 🎉
ALQUEMIE GROUP AND THE LEGO® GROUP ANNOUNCE FIRST WESTERN AUSTRALIA LEGO® CERTIFIED STORE
Tuesday 13th July 2021: Alquemie Group and The LEGO® Group today announced that Western Australia’s first LEGO® Certified Store will open in late 2021.
The landmark new store will be situated in prime position at AMP Karrinyup as a signature LEGO® brand immersive retail experience.
Richard Facioni, Executive Chairman, Alquemie Group said the new store would capitalise on the enduring appeal of the renowned LEGO® brand and bring a world-class retail concept to WA.
“We’ve listened to the strong community of brick fans in Western Australia and we look forward to bringing this leading global retail experience to Perth.
“The new store will be a destination in its own right for brick fans of all ages who we believe will respond positively to the creativity and imagination that are hallmarks of LEGO® Certified Stores,” adds Mr Facioni.
Western Australia’s first LEGO® Certified Store will be a custom-built retail space, including multi-sensory brick-built features that draw inspiration from local WA landmarks and familiar icons.
The new store in Karrinyup marks the announcement of Alquemie Group’s eleventh LEGO® Certified Store, as part of a partnership with The LEGO® Group.
Claus Kristensen, Vice President and General Manager Australia and New Zealand, The LEGO® Group comments: “The LEGO® brand mission is to inspire and develop the builders of tomorrow through creative free play and developing the imagination.
“The brand, which has delighted generations of children and adults, has been available in Australia for over 60 years. We now look forward to showcasing the creative potential of the LEGO® brick with Perth’s first LEGO® Certified Store.”
Alquemie Group is a leading retail and consumer investment platform, managed by ACTA Capital. The portfolio of investments within Alquemie Group includes LEGO® Certified Stores, SurfStitch, Ginger & Smart and Pumpkin Patch, with a pipeline of additional investments planned.
Brand New LEGO® store is coming to Canberra 🎉
ALQUEMIE GROUP AND THE LEGO® GROUP ANNOUNCE NEW LEGO® CERTIFIED STORE TO OPEN IN CANBERRA
Monday 29th March 2021: Alquemie Group and The LEGO® Group today announced the opening of Canberra’s first LEGO® Certified Store in the coming months.
LEGO® Certified Stores are renowned across the globe as iconic retail experiences, with each store custom-built to include brick-built features that are tributes to imagination and creativity.
Richard Facioni, Executive Chairman of Alquemie Group, comments: “With one of the most loyal and growing communities of brick fans in the country, Canberra has been on our radar for some time as an ideal venue for a new LEGO® Certified Store.
“We look forward to proudly unveiling an inspiring new retail experience for Canberra which showcases the creative potential of the world-famous LEGO® brick.”
The custom-built store will be located at Canberra Centre with 250sqm of prime retail positioning and will offer one of the country’s widest selections of LEGO® sets including limited editions, in addition to a portfolio of play experiences, activities and events available exclusively in store:
A large, wall mounted mosaic and a world-first 3D model of a local landmark – made by the Southern Hemisphere’s only LEGO Certified Professional, Ryan McNaught or ‘Brickman’
Pick a Brick Wall – grab a cup and fill it with your choice of LEGO® bricks and elements, with endless combinations of shapes and colours to choose from
Build a MinifigureTM Tower – mix and match from a wide selection of heads, hair, tops, bottoms and accessories to create a bespoke LEGO MinifigureTM collection
Digital Box – scan almost any LEGO boxed set and watch it come to life in 3D, live on the wall- mounted screen in-store
Brick Specialists: in-store experts can help brick fans of all ages select the perfect set, whether it’s a special gift, or a treat for the family’s resident LEGO fan
Other iconic LEGO® Certified Stores are located in New York, London, Shanghai, Denmark, Dubai, Sydney, Melbourne, Brisbane and Auckland.